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Cultivating a Connection to Kentucky’s Farms

Deeply rooted in Kentucky soil, raised right on Kentucky farms

Established in 2002 as a central platform to promote Kentucky’s farms and farm products, Kentucky Proud is the official agricultural marketing brand of the Commonwealth. Learn more about Kentucky Proud, what we do, and why we’re so eager to introduce you to the very best from Kentucky’s farms.

“If these United States can be called a body, then Kentucky can be called its heart.”
– Jesse Stuart
Who we are

Farm Fresh Features

wheat illustration
father and daughter decorating Christmas tree

Trees and Wreaths

Not all holiday decorations just glitter and glow, some are abundant with fresh greenery and grow. Fill your home with scents of pine and charm by decking the halls with fresh-cut trees, wreaths, and garlands from the farm.

Deck the halls

Holiday Gifts

The freshest gifts come from Kentucky growers and makers. Make the holiday season extra special with one-of-a-kind gifts from the farm.

Get gifting
burger with crispy onions and bacon

Buy Local

The best meals are made with ingredients fresh from the farm. Treat yourself (and your taste buds) to a uniquely local dining experience and let someone else do the cooking for your holiday gathering.

Feast On
family baking child cracking eggs

Holidays from the Farm

It takes a lot to make the holidays happen. The planning, the prepping, finding the perfect gift – all those little things that make every holiday moment bigger. The way you care for your family is why we care so much about everything we do. This season, celebrate with Kentucky Proud on your table.

If you’re anything like us, the entire month of December is basically one very long cheat day. That’s what New Year’s resolutions are for, right? Between baking cookies, attending office potlucks and family gatherings, and trying to find the time to fit cooking those favorite holiday recipes within a single month, Christmas meals are every bit as important as the gifts under the tree. No matter what you’re planning on concocting in your kitchen this season, using the freshest ingredients can make a good recipe great. And the freshest ingredients come from Kentucky farms.

Celebrate Local

Find Kentucky Proud

If it has roots on a Kentucky farm, you can find it on Kentucky Proud. From fresh produce to meats and sweet treats, local restaurants, retailers, and quality products made right here in the Commonwealth, search our database of member businesses and find the wide array of exciting goods they offer.

Find products

A Kentucky Sip

Looking for a hangout spot to bring friends or family in town or maybe you’re just trying to escape a chaos-filled holiday home (no judgement here, we’ve been there too), enjoy sipples of craft brews, bourbons, and wines made right here in Kentucky. Explore today.

Drink KY

Feed The Party

In partnership with Feed the Party, shop a variety of Kentucky Proud boxes filled with an assortment of farm-fresh ingredients delivered straight to you.

Bring it home
two farmers smiling in front of tractors

Kentucky Proud Membership

Seasonal promotions, grants, marketing assistance, and so much more. If you own a business and are interested in becoming Kentucky Proud member, apply for membership now!

Sign Up

Kentucky Proud FAQs

What is Kentucky Proud?

Introduced by the Kentucky Department of Agriculture in 2002, the Kentucky Proud brand (which was originally called Kentucky Fresh) was created as a central platform to raise awareness of the Commonwealth’s ever-expanding agricultural industry and to promote Kentucky’s farm families and farm products. In 2008, Kentucky Proud became the Commonwealth of Kentucky’s official agricultural marketing brand by legislative action (KRS 260.017).

What does Kentucky Proud do?

Kentucky Proud promotes locally grown food, farmers’ markets, farm stands, agritourism sites, and many other products and destinations with roots in Kentucky soil. Kentucky Proud products are raised, grown, manufactured, or processed in Kentucky by Kentuckians (KRS 260.016).

How is Kentucky Proud funded?

The Kentucky Proud program is funded through the Kentucky Agricultural Development Fund. Directed by the Kentucky Agricultural Development Board and administered by the Kentucky Office of Agricultural Policy, the fund is a product of the 1998 Master Tobacco Settlement between cigarette manufacturers and 46 states, including Kentucky.

Why is Kentucky Proud necessary?

More than 75% of our members are made up of small family farms. Kentucky Proud is a centralized marketing platform that helps elevate consumer recognition of local businesses and local farm products.

What does Kentucky Proud make?

Kentucky Proud is the marketing brand for agriculture across the Commonwealth, but we don’t actually make or produce anything (aside from really great marketing). Instead, we promote Kentucky farms and the farm products that our member businesses create. When you see the Kentucky Proud logo, you can be assured those products are raised, grown, manufactured, or processed in Kentucky by Kentuckians.